Marketing that makes sense.

Homeground Marketing helps regional businesses work out what’s worth doing, what isn’t, and how to actually get it done.

You don’t need to do all the marketing things.

You just need to do the right ones.

Instagram? Maybe.

Google Ads? Could be.

Email? Honestly, probably.

TikTok?

…let’s talk what’s actually going to work

Start with strategy
Close-up of a person taking a photo of a white marble table with three cocktails, plants, and bottles in an outdoor setting.

you don’t need another full-time job.

You’re supposed to post. Run ads. Send emails. Update the website. Make videos. Understand SEO.

Oh, and run the actual business.

Homeground Marketing gives regional businesses someone who can come in, look at the whole thing and say:

“Right. Here’s what we actually need to do.”

Then I can help you do it.

marketing that works for you

  • Ongoing Marketing Support

    I become your outsourced marketing person and keep the whole thing moving. Strategy, content, campaigns, ads, emails, websites, design and whatever else your business actually needs.

  • Marketing Strategy

    I work out what marketing your business actually needs, where your time and money should go, and what you can stop worrying about. You get the plan, then you or your team run with it.

  • Social + Content

    Need better stuff to post or someone to take socials off your plate? I can plan, create, film, photograph, write, edit and manage your content depending on how much support you need.

  • Campaigns + Advertising

    Got something specific you need to promote? I can work with you on one campaign, from the idea and messaging through to where it should run, then help get it out there.

  • Websites + Design

    Need a website or marketing piece that actually does its job? I create websites, landing pages, signage, brochures, graphics and the other bits your business needs to look professional and make sense.

  • Event Marketing

    Got an event, launch, open day or activation coming up? I can handle the marketing before, during and after, including promotion, advertising, content, signage and on-the-day filming.

Explore ongoing support

Built for business out here.

Regional businesses aren’t Melbourne businesses with more parking.

You’ve got different customers, different markets and different challenges.

And quite often marketing has fallen to the business owner, office manager, receptionist or whoever happens to know the Instagram password.

Homeground Marketing is proper marketing support for regional businesses.

Without the big agency carry-on.

No complicated process. Promise.

  • 01. Tell me what’s going on.

    You don’t need to know what service you need.

    Tell me what’s happening, what you’ve tried and what you want to improve.

  • 02. I’ll have a look.

    I’ll ask some questions, look at what you’re already doing and work out where the opportunities are.

  • 03. We make a plan.

    I’ll tell you what I think is worth doing, what isn’t, and what I’d prioritise first.

  • 04. Then we get on with it.

    I can give you the direction, help you do the work, or take it off your plate.

Think of me as your marketing person, just outsourced.

I’ll ask questions, look at what you’ve already got and tell you what I think is actually worth doing.

And if I think you’re about to spend money on something you absolutely do not need?

I’ll tell you that too.

I started Homeground Marketing because regional businesses deserve bloody good marketing without needing a full in-house team or a giant agency budget.

You know your business.

I know marketing.

  • 10+ years media experience

  • over 400 clients helped

  • And no, I’m not going to tell you TikTok is the answer to everything.

Get in Touch
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Let’s Kick your Marketing goals

Get in Touch