Privacy Policy
Last updated: 10 September 2026
Homeground Marketing respects your privacy and takes the handling of personal information seriously.
This Privacy Policy explains how Homeground Marketing ("Homeground", "I", "me" or "my") collects, uses, stores and discloses personal information when you visit homegroundmarketing.com.au, make an enquiry, work with Homeground, communicate with me or otherwise interact with the business.
Homeground Marketing is based in Horsham, Victoria and provides marketing services to businesses across regional Victoria and beyond.
What personal information I collect
The information I collect depends on how you interact with Homeground.
It may include:
your name
business or organisation name
email address
phone number
location or business address
information you provide through enquiry, contact or onboarding forms
details about your business, marketing, customers, projects and objectives
correspondence between you and Homeground
proposals, contracts, project documents and feedback
billing and payment information
photos, video, audio or other content supplied to Homeground or created as part of a project
website, social media, advertising or other platform access required to provide agreed services
technical information about how you use the Homeground website, such as your browser, device, IP address and website activity.
I generally do not need to collect sensitive personal information. If sensitive information is provided and is reasonably necessary for a particular project, it will be handled appropriately and only used for the relevant purpose.
How I collect information
Personal information may be collected when you:
submit an enquiry through the Homeground website
email, call or message me
complete an onboarding, briefing or project form
book a meeting or consultation
request a proposal or quote
engage Homeground to provide services
participate in a content shoot, interview or project
interact with Homeground on social media
subscribe to marketing communications
provide information through another business platform used by Homeground.
I may also receive information through referrals, suppliers, contractors, clients or third-party services where it is appropriate for the work being completed.
The Homeground website may automatically collect some technical and usage information through cookies and similar technologies.
How I use your information
Personal information may be used to:
respond to enquiries
prepare quotes, proposals and recommendations
deliver marketing, strategy, content, website, advertising, design, event or other agreed services
understand your business and project requirements
communicate with you about your project or ongoing services
coordinate work with contractors, suppliers or other people involved in your project
manage appointments, deadlines and project delivery
issue invoices and manage payments
maintain business and financial records
improve Homeground's services and website
measure website or marketing performance
send marketing communications where you have subscribed, consented or where otherwise permitted
protect Homeground's systems and accounts
comply with legal, accounting or regulatory requirements.
I will not use personal information for a completely unrelated purpose unless I have your permission or am otherwise permitted or required to do so.
Client accounts and platform access
Some Homeground services require access to client platforms such as websites, social media accounts, advertising platforms, email marketing systems or other business software.
Where you provide Homeground with access to an account, that access will only be used for the purpose of delivering the services you have engaged Homeground to perform.
Where possible, I recommend providing Homeground with separate user access, collaborator access or appropriate permissions rather than sharing your primary password.
Access will not knowingly be provided to another person unless they are involved in delivering your project and require that access to perform their work.
Payments
If you make a payment to Homeground, payment information may be processed by banks, accounting software or third-party payment providers.
Homeground does not intentionally store complete credit or debit card details unless required as part of a secure payment service designed for that purpose.
Payment providers handle information in accordance with their own privacy policies and security practices.
Cookies and website analytics
The Homeground website may use cookies and similar technologies to operate the website, remember preferences and understand how people use the site.
Depending on the tools enabled on the website, this may include information such as:
pages visited
time spent on the website
referring websites
approximate location
browser and device information
interactions with forms, buttons or website content.
Analytics and advertising tools may also use cookies or similar technologies where they have been enabled.
You can control or disable cookies through your browser settings. Disabling some cookies may affect how parts of the website work.
Marketing communications
If you subscribe to Homeground emails or otherwise agree to receive marketing communications, I may use your contact details to send you useful information, business updates, marketing content, offers or information about Homeground services.
You can unsubscribe at any time using the unsubscribe link provided in an email or by contacting Homeground.
Unsubscribing from marketing communications will not stop important project, account, invoice or service-related communications.
When information may be shared
I do not sell your personal information.
Information may be shared where reasonably necessary with service providers or people who support Homeground or assist with your project.
These may include:
website hosting and website platform providers
email and cloud storage providers
project management and business software providers
accounting, invoicing and payment providers
analytics and advertising platforms
social media and content management platforms
contractors, freelancers or specialist suppliers working on a Homeground project
professional advisers such as accountants, insurers or legal advisers.
Only information reasonably required for the relevant purpose will be shared.
Information may also be disclosed where:
you have asked or authorised me to do so
it is necessary to provide the services you have requested
it is required or authorised by law
it is necessary to protect the rights, property or safety of Homeground or another person.
Contractors and specialists
Homeground is a person-led business, but specialists or contractors may occasionally be brought into a project where their skills are required.
This might include developers, photographers, videographers, designers, advertising specialists or other suppliers.
Where they need access to personal or business information to complete their work, I will only provide information reasonably necessary for their role.
Overseas services
Like most Australian businesses using online software, Homeground may use service providers that store or process information outside Australia.
These may include website, cloud storage, email, analytics, social media, advertising and business software providers. Information may therefore be processed in countries including the United States and other countries in which those providers operate.
Where reasonably possible, Homeground selects established service providers and uses available privacy and security controls.
How information is stored and protected
Personal information may be stored electronically using secure business systems, cloud platforms, email accounts, project management systems and other software used to operate Homeground.
I take reasonable steps to protect information from misuse, interference, loss, unauthorised access, modification or disclosure.
These measures may include password protection, access controls, multi-factor authentication and using reputable service providers.
No method of electronic storage or transmission is completely secure, so absolute security cannot be guaranteed.
If you believe information you have provided to Homeground may have been compromised, please contact me as soon as possible.
How long information is kept
Personal information is kept for as long as reasonably required to:
provide services
manage the client relationship
maintain project records
meet accounting, tax, insurance and legal requirements
resolve disputes
protect legitimate business interests.
When information is no longer reasonably required, I may securely delete, destroy or de-identify it where appropriate.
Some project, financial and business records may need to be retained for longer periods to meet legal or regulatory requirements.
Accessing or correcting your information
You can contact Homeground if you would like to:
know what personal information I hold about you
request access to that information
correct information that is inaccurate or out of date
raise a concern about how your information has been handled.
I may need to verify your identity before providing access to personal information.
There may be circumstances where access cannot be provided. If that happens, I will explain why where reasonably possible and appropriate.
Privacy complaints
If you have a concern about how Homeground has handled your personal information, please contact me first so I can look into it.
I will review the issue and aim to respond within a reasonable timeframe.
Where the Privacy Act 1988 (Cth) applies and you are not satisfied with the response, you may also have the right to contact the Office of the Australian Information Commissioner.
Third-party websites
The Homeground website may contain links to other websites, platforms or services.
Homeground is not responsible for the privacy practices, security or content of third-party websites. You should review their privacy policies before providing them with personal information.
Children
Homeground's services are designed for businesses and adults and are not directed towards children.
I do not knowingly collect personal information directly from children through the Homeground website.
Australian privacy laws
Homeground aims to handle personal information responsibly and in accordance with applicable Australian privacy laws.
Where Homeground Marketing is required to comply with the Privacy Act 1988 (Cth) and the Australian Privacy Principles, personal information will be handled in accordance with those requirements.
Changes to this policy
This Privacy Policy may be updated occasionally to reflect changes to Homeground's services, technology, business practices or legal obligations.
The latest version will be published on the Homeground Marketing website with the date it was last updated.
Contact
Questions, access requests, corrections or privacy concerns can be sent to Homeground Marketing through the contact details or enquiry form available at:
Homeground Marketing
Horsham, Victoria
Australia